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Next.jsTypeScriptHeadless CMSSEOPerformance
Reach Digital Agency Platform
Headless performance-centric platform showcasing services, methodology, and technical expertise.
Project Overview
Reach Digital needed a content + conversion platform that reflects technical authority while remaining fast and maintainable. We delivered a headless architecture coupling a marketing-friendly content layer with a modular component system optimized for performance, SEO, and rapid experimentation. Focus areas included structured content modeling, near-instant page transitions, Core Web Vitals uplift, and flexibility for case study storytelling.
Screenshots
Service Landing
Case Study Module Layout
Performance Insights
Key Features
- Service & methodology landing templates
- Case study storytelling modules
- Edge-optimized image & media pipeline
- Automated structured data injection
- On-demand revalidation for rapid publishing
- Analytics & experiment-ready component architecture
Challenges
- Balancing rich visuals with performance budgets
- Empowering marketing team without code churn
- Maintaining SEO schema integrity at scale
- Consistent layout system across evolving content types
Solutions
- Design token + layout primitive system
- Composable MDX-driven content regions
- Build-time + runtime schema validation for metadata
- Granular component-level code splitting strategy
Key Metrics
+29%
Lead Conversion
0.9s
LCP Services
25k+
Monthly Sessions
Technology Stack
Frontend
Next.jsReactTypeScript
Content
Headless CMSMDXGraphQL
Performance
Edge CachingCode SplittingImage Optimization
SEO
Structured DataSemantic HTMLOG Automation
Results
- Lead conversion up 29% post-launch
- Service page LCP stabilized at ~0.9s desktop median
- Reduced blocking JS by 41%
- Increased organic entrance traffic to services by 23%
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